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Unlocking the Full Potential of Users Through Userization and DAPs!

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"Unlocking the Full Potential of Users Through Userization and DAPs!"

In this paper, get insights into: What is userization? What are the key business outcomes of userization for enterprises? What are the benefits of userization for end-users? How to leverage digital adoption platforms (DAPs) to drive userization.

Users first, Technology second

Userization is the idea of making software work for each individual user, the way they need i it to. It is about making technology more accessible for the user. Userization makes it simple and intuitive for the user to act, collaborate, and complete tasks in a seamless manner. According to Everest, “Userization focuses on making technology user-centric, rather than making people technology proficient.”

DAPs help enterprises userize their software. In this paper, Everest says that Digital Adoption Platforms (DAPs) fuel userization in the following ways:

- Real-time guidance and intelligent nudges for end-users

- End-user analytics to understand adoption, build user cohorts and segments, analyze engagement, identify friction points, and more.

- Automation.

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